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Tuesday, 2 June 2009

Ad Agency replaces website by YouTube channel

"This is our website." That's all the explanatory text that accompanies BooneOakley.com. The US-based full-service ad agency replaced it's website by a YouTube channel to showcase work for clients like HBO, MTV, MTV2, The One Show,
State Farm, Ruby Tuesday, CarMax & Bloom.


Smart thinking: they make could use of the in-video interactivity and the power of the YouTube comments community.


Posted by Clo Willaerts at 13:17
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2 comments:

nicholas gill [bluurb.wordpress.com] said...

I think this is a great example of innovation. Totally get the type of people they are too from the tone and the examples. Especially the wrong building blowing up.

10 June 2009 at 21:56
Anonymous said...
This comment has been removed by the author.
8 September 2009 at 15:05

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